Client: Personal
Medium: Advertising Campaigns
Details:
People are currently unaware of how easy it is to steal someones identity, using posters and a micro site the campaign would show people that the thief can easily just pick someone out of a crowd and steal their identity, but with a bit of help from identitytheft.org.uk they can stay safe.
Micro Site
The micro site will be an adaptation of the posters, and will have a drop down box on each of the notes, giving you information on how to stay safe from different types of ID theft.